CARIBBEANTALES ANNOUNCES OFFICIAL LAUNCH OF VIDEO ON DEMAND CHANNEL
Frances-Anne Solomon, CEO of the CaribbeanTales Group of Media
Companies announced this week the official launch of its new video-ondemand brand CaribbeanTales-TV, an online project specialising in Caribbean film and television content. CT-TV is part-funded by the Ontario Trillium Foundation and aims to target youth and educational institutions in the GTA, as well as regional and global audiences for Caribbean film. The online platform has developed from a year-long collaboration between Solomon and German filmmaker and entrepreneur Cay Wesnigk, CEO of Onlinefilm.org.
“In our present time where youth are commanding and learning from Internet and new media, this is a great way for them to have technological access to Heritage stories,” says Solomon. “The Internet is not only the way of the future and indeed the present, it offers Caribbean content creators
instant access to Diaspora audiences worldwide. These global Caribbean citizens are passionate and committed followers of Caribbean culture in all its incarnations, and now also to Caribbean film.”
The collaboration has resulted in the development of two distinct online platforms. The first, CaribbeanTales-TV.com is part of the CaribbeanTales Group, will go live on September 12th, and aims to include a Netflix-style subscription component from December 2013. CT-TV’s inventory draws on 300 titles from the CaribbeanTales Worldwide Distribution catalogue including new and past work by established and emerging filmmakers including many successful titles.
The second caribbean.onlinefilm.org, part of the Onlinefilm.org network, is a user-controlled, self-distribution platform for content makers to sell work directly to their fans. It offers Caribbean filmmakers the opportunity to introduce their work to European audiences on a pay per view model.
Digital Distribution and Marketing consultant Hessam Ghorbanian of ParastooFilm said, “The subscription model coupled with a strong marketing plan will make CaribbeanTales-TV a very high viewership online channel and the best solution to offer Caribbean films to its niche audiences worldwide.” Solomon continues, “The establishment of these two dedicated outlets confirms the strength of our emerging industry, the viability of its content and its potential in the global market.”
Frances-Anne Solomon, CEO of the CaribbeanTales Group of Media
Companies announced this week the official launch of its new video-ondemand brand CaribbeanTales-TV, an online project specialising in Caribbean film and television content. CT-TV is part-funded by the Ontario Trillium Foundation and aims to target youth and educational institutions in the GTA, as well as regional and global audiences for Caribbean film. The online platform has developed from a year-long collaboration between Solomon and German filmmaker and entrepreneur Cay Wesnigk, CEO of Onlinefilm.org.
instant access to Diaspora audiences worldwide. These global Caribbean citizens are passionate and committed followers of Caribbean culture in all its incarnations, and now also to Caribbean film.”
The second caribbean.onlinefilm.org, part of the Onlinefilm.org network, is a user-controlled, self-distribution platform for content makers to sell work directly to their fans. It offers Caribbean filmmakers the opportunity to introduce their work to European audiences on a pay per view model.
Digital Distribution and Marketing consultant Hessam Ghorbanian of ParastooFilm said, “The subscription model coupled with a strong marketing plan will make CaribbeanTales-TV a very high viewership online channel and the best solution to offer Caribbean films to its niche audiences worldwide.” Solomon continues, “The establishment of these two dedicated outlets confirms the strength of our emerging industry, the viability of its content and its potential in the global market.”
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